Our Story

Ceder’s is the spirit of living fully alive
Our Origins
Craig And Maria

Created in 2017 by husband-and-wife entrepreneurs, Craig Hutchison and Maria Shelstrom - Ceder’s joined Pernod Ricard in January 2021.

Ceder’s recipe has been developed by distilling both classic gin botanicals like juniper with more exotic botanicals like rooibos and buchu, sourced from the Cederberg Mountains of the Western Cape in South Africa – where Ceder’s gets its name.

Cederberg Mountains

Ingredients

15 different botanicals
ingredient-juniper

Juniper

A fresh forest flavor that gives you all the Gin sensations

Find it in:
Ceder’s Classic, Ceder’s Crisp, Ceder’s Wild, Ceder’s Rose

ingredient-rooibos

Roobios

Sweet, woody and a little nutty

ingredient-coriander

Coriander

A lemony herb, for the freshness

Find it in:
Ceder’s Classic

ingredient-lavender

Lavender

Floral, fresh, with a touch of mint

ingredient-cucumber

Cucumber

Fresh and Crisp

Find it in:
Ceder’s Crisp

 

ingredient-chamomille

Chamomile

Floral, Sweet and Earthy

Find it in:
Ceder’s Crisp

ingredient-buchu

Buchu

Fresh like mint, sweet like blackcurrant

Find it in:
Ceder’s Crisp, Ceder’s Wild

ingredient-lemon

Lemon

Fresh, Zesty Acidity

Find it in:
Ceder’s Crisp

ingredient-basil

Basilic

Lightly Peppery and Sweet Mint notes

Find it in:
Ceder’s Crisp

ingredient-clou-girofle

Clove

Antioxidant & immune system booster

Find it in:
Ceder’s Wild,

ingredient-oak

Oak Wood

Forresty, strong, bold, almost smoked

Find it in:
Ceder’s Wild

ingredient-ginger

Ginger

Warm spiced freshness

Find it in:
Ceder’s Classic, Ceder’s Wild

ingredient-grapefruit

Grapefruit

Tangy and fresh with a little sweetness

Find it in:
Ceder’s Wild

ingredient-hibiscus

Hibiscus

Fruity and Floral

Find it in:
Ceder’s Rose

 

ingredient-rose

Rose

Fragrant, Smooth and Delicate

Find it in:
Ceder’s Rose

How it's done
A step by step process
Step 1
Curating

The Ceder’s range is made using 15 botanicals, carefully selected for their specific flavors. Juniper and Coriander for instance, are typically found in gins and make the perfect base for the 4 distinct flavour profiles of the Ceder’s range.

Step 2
Extracting

Each of the botanicals are then individually distilled into a concentrate to capture each unique flavourBuchu and Rooibos are South African plants found in the Cederberg Mountains, in order to preserve their distinctly wild flavours, our distillers work on very small batches, ensuring great flavour.

Step 3
Blending

These meticulously harvested and distilled flavors are then blended together to create the 4 distinct flavour profiles of the range.

Classic, Crisp, Rose and Wild are 4 successful combinations of some of the 15 Ceder’s botanicals and they each have a very distinct personality whilst sharing 4 common elements:

0% ALCOHOL
0 SUGAR
0 CALORIES


And full of flavour!

Manifesto
Live Free Spirit

Live truly. Fully. Mindfully.
Live not by default,
but with intention.

Not on auto-pilot,
but with curiosity
Because life’s not to be wasted.

Live to lead, not to follow.
Live to let go - wherever you go.
Live together, close together.

Live spontaneously
with zero reservations.
Live an adventure with zero baggage.

Live creatively with zero regrets.
Live boldly with zero fear.
Live as if it’s all there is.

Live it all. Live free.
Live it all, freely.

Manifesto